I don’t drink coffee, but my wife has me get her Starbucks almost daily. For those of you that frequent Starbucks, you know that sometimes the line is out the door, so I was excited when I read this story about how Starbucks has just rolled out a mobile payments service nationwide at their stores. I immediately thought not only about how much time I can save with this during the daily Starbucks runs, but more importantly, what this means to the future of commerce. Having the ability to complete transactions with your smartphone eliminates you having to carry your debit card everywhere and also makes that information more secure.
I’m excited to see how the Starbucks mobile payments service helps other people and more importantly, how it helps move me through the line.